Learn how to write a blog entry in 5 easy steps!
The 5 Steps to Write a Blog:
- Step 1 – Choose what to Blog About
- Step 2 – Consider your Audience
- Step 3 – Create a Blog
- Step 4 – Write Blog Posts
- Step 5 – Promote your Blog
Here’s a cliché. Over the years, I’ve written a lot of blogs.
Too many to count – some have failed.
Why? Mostly because I didn’t care about the blogging subject.
They’re lying dead in the blogging wasteland, waiting for someone to log in and show they care.
Through my blogging mistakes, I’ve learned how to write a blog.
Step 1. Choose what to Blog About
First, choose what type of blog you want to start.
Choose something your excited to write about. Your blog could literally be about anything. It doesn’t have to be specific – in fact, it’s better if it’s not. Choose an expansive blogging subject and you’ll never run out of things to write about.
Next, list out 4-5 sub-themes under your blog’s main subject theme.
These sub-themes should be related to your blog’s main subject theme. Choose sub-themes that interest you.
|Blog type:||→ Examples of Sub-themes:|
|Lifestyle||Health, Beauty, Fashion, Travel, Interior Décor|
|Fishing||River, Sea, Big Game, Equipment & Bait, Best spots to fish|
|Personal Finance||Money-Saving Tips, Living on a Budget, Refinancing, How to Make Extra Money|
Listing out 4-5 sub-themes for your blog will:
- Set the direction of your blog
- Helps your blog stay focused, so you don’t jump around from topic to topic
- Make sure your blog is expansive enough – so you don’t run out of thing to write about
Despite what others say, you don’t have to an expert in what you blog about.
Your experience and opinions alone are enough. You will be the reason why people will read your blog.
Enjoy blogging and be you.
Step 2. Consider your Audience
Think about how you will serve your audience:
a) What value can you provide?
b) What interesting or helpful things can you write about?
Your audience will differ based on your reasons to blog.
However, every reader wants one of the following things from a blog:
- To learn something
- To be inspired (or challenged in a good way)
- To feel positive energy
Think about how you will do one, or all of these things.
If you do this successfully, or just willing to try, your readers will be engaged and keep coming back for more.
Step 3. Create a Blog
Now it’s time to create your blog!
Decide if you want to create a free blog or a self-hosted blog.
If you’re a casual blogger, a free blog might be for you. The downside of choosing a ‘free’ blog is you don’t own your blog, or your blog name. You won’t be able to make money from your blog. Making changes to your blog (like changing blog layout) is expensive, so a free blog isn’t necessarily ‘free’. Blogger and Tumblr are examples of ‘free’ blogging platforms.
I recommend starting a WordPress blog. Here’s why:
- WordPress blogs are CHEAP(from $3.95/month with Bluehost)
- You’ll own your blog
- You’ll own your blog name
- Have complete control of your blog and it’s content
- Be seen as a creditable blogger and more likely to build an audience
- Be able to money from your blog (if you choose to do so)
Starting a WordPress blog is easy. You don’t have to be a computer whiz.
→ Simply follow my step-by-step guide to start a blog:
If you get stuck at any point along the way, please contact me. I’m very happy to help you.
Step 4. Write Blog Posts
Now you can start writing blog posts.
There’s a myth about blogging. It’s peddled all over the internet. Everywhere I go I keep reading it. I’ll dispel that myth:
You don’t have to be a great writer to be a blogger.
You don’t have to be a great writer to be a blogger.
Ouch, that’s really going to hurt some people.
I like a blog called Blog Maverick, by Mark Cuban (although recently it’s become a little too political for my liking). His blog is notoriously full of spelling mistakes, typos and grammatical errors. It’s all over the place. (Does a billionaire have time to spell check?) He doesn’t care and neither do I.
I just like reading what he has to say.
I highly encourage you to keep improving your writing skills.
However I think the best blogs:
- Have great content,
- Are written by a great writer
- The writer has a great personality
But the order goes: 1, then 3, then 2.
If you don’t have all 3 (I don’t), don’t let that stop you from becoming a blogger.
People don’t want to read high-brow blog posts. They want to read REAL blog posts.
Be real and blog you.
Check out my tutorial [with checklist] on blog posts.
Step 5. Promote your Blog
If building an audience if your thing, then you’ll want to promote your blog.
You can do this by emailing your blog’s subscribers, and by posting to Facebook, Twitter and, best of all Pinterest.
Set up social media accounts for your blog. You can do this quickly by going to Knowem, or create accounts for each social media platform you want to join.
Being active on social media is a great opportunity to build an audience and connect directly with readers. I’ve found social media to start slow, but it soon warms up.
One of the mistakes I made when I started blogging, is setting up too many social media accounts. I was posting on too many platforms. It felt like I was feeding a monster. Instead..
I recommend starting with only 1 or 2 social media platforms.
I recommend Pinterest. I find Pinterest the most efficient and effective way to promote content. It’s leveled the ranking playing field for bloggers old and new.
I also recommend creating an email distribution list to send out updates to your readers. I use Mail Chimp and embed a ‘subscribe by email’ field on my blogs using the ‘MailChimp for WordPress’ plugin.
Keep promoting your blog – and don’t give up.
So there you have it – how to write a blog!
Enjoy blogging and keep writing.
Disclosure: I am a paying Bluehost customer and some of the links on this page are referral links, meaning at no additional cost to you, I will earn a small commission if you make a purchase. I only recommend products and services I love and use myself.